MRI Simmons Insights is a profiling system providing results of national probability samples of U.S. consumers' buying habits and preferences for specific consumer goods. Includes demographic characteristics and media audiences.

This publication's detailed indexing helps users quickly find the news information they need. Each issue is indexed thoroughly, so they have access to not only top news stories but also the information contained on the various sections of the paper. The indexing covers not only complete bibliographic information but also companies, people, products, etc.

Business Source Premier is the industry’s most used business research database, providing full text for more than 2,300 journals, including full text for more than 1,100 peer-reviewed titles in all disciplines of business, including marketing, management, MIS, POM, accounting, finance and economics. This database is updated daily on EBSCOhost.